The different positioning of the company's promotional activities determines different promotional gifts

Promotional activities are one of the indispensable marketing methods in every company. They are commonly seen in new product launches, May 11th events, seasonal clearance and online double 11 events. The different themes of each promotional activity and the different positioning conveyed to consumers also determine that we must choose different promotional gifts. The following are several common promotional targeting.　　一 Positioning with the theme of new product listing　　New product listing is a common situation in each of our companies, and it is also the most important project of each company. The launch of each new product means a challenge to the market, and companies have also invested in corresponding risks. Therefore, a good promotion plan for a new product is the top priority. The choice of promotional gifts for new products is to bring out the characteristics of the new products, the positioning of the population and the grade positioning of the new products. If you choose luggage, you can choose small shoulder bags, cosmetic bags and other small bags for the low-end, casual backpacks or business backpacks for the mid-to-high end, and cowhide bags and suitcases for the high-end ones. The second season product is the theme of positioning. The season product is an event to clean up the inventory. The general season change time is in April and summer in October, which is the two most important moments, just on May 1 and October. One time period. During this time period, the general group will choose to go outing or travel. At this time, the luggage can choose outdoor backpacks and trolley suitcases. Generally, outdoor backpacks are generally chosen, which is low-cost and can meet the needs of most groups.　　Three corporate brand-themed positioning　　Some companies have no inventory or new products, but they can’t lose out to competitors, so they are mainly to promote their corporate brand. Facing its own corporate brand image, I believe that the company is very clear. At this time, promotional gifts must be customized according to the corporate image characteristics, and the company’s brand image is vigorously promoted. Of course, the most important feature of customized gifts is the brand image logo. Choose luggage and gift customization. According to the company's brand image and brand positioning, design and develop suitable luggage and bags for the company. According to the requirements of the company, select the logo process to print the corporate brand logo to directly promote the brand logo image. Luggage is an integrated luggage and gift manufacturer with design, Ru0026D, production and sales. In the luggage category, the only luggage and gifts are luggage. The only luggage has its own design team and Ru0026D team. The order is followed by its own sales, and the factory is shipped to complete a series Process to provide you with the best service.